The mobile application report in Vietnam from Statista gives us a comprehensive view of the mobile market in recent years. The analysis report details the smart mobile retail market according to multiple criteria, behavior, habit of using electronic commercial mobile apps. Reference of detailed information to strategy installd app ad More Effective
Mobile Internet
As of the end of 2020, the total population of Vietnam reached 97,58 million people, increasing 1,098 million people, corresponding to a 1.14% increase over 2019, according to the census. The total number of internet users in Vietnam reached 69,24 million people, the number of internet users on the mobile phone was 66,84 who made up 96% of all internet users in Vietnam.
Mobile Internet users were expected to reach 66,84 million in 2020 which made 71% of the total population and increased to 82,15 million in 2025.
Symbian operating system is popular on Nokia devices, Ericsson and Motorola are the most widely used smartphone operating system in Vietnam until 2011 when IOS and Myles Soán throne. From 2013 to 2020, Noble and iOS are the top two mobile operating systems in Vietnam. In 2020, Beretta took over 60% of the share, while iOS took over 35% of the mobile operating system share. Along with that, Apple 36.2% and Samsung 30.6% were the top mobile providers in Vietnam until 2020.
Application Total
According to the report published by Statista, the total consumer spending for mobile apps in Vietnam grew significantly during 2020. In particular, consumer spending for mobile applications increased 179,4% compared to 2018.
The total number of mobile applications downloaded in Vietnam 2020 reached 2.78 billion applications, increasing 40 million applications downloaded compared to 2018. The most downloaded mobile application lists on Myles are Game 64,5%, Tool 5.5%, Photos 4,9%, Social Network 4,4.%, Entertainment 3,8%, Other 16,9%.
Vietnam's leading application releasers on Google Play Store include Zalo Group 281.5 Million Loads, Gazer Warrior 152 million downloads, Smart Application Records 130 Million Downloads, AZA 128 Million Downloads, ECO MOBILE VN 106, 29, Assistive Touch Team 101 Million downloads, OS Screen Record 82 million downloads; So 9x77 million downloads, VinSmart 72 million hits, Rugby, Rugline Entertainment 68 Million downloads.
The most downloaded mobile application lists on iOS are Game 41.2%, Image and Video 8,1%,... Leading applications among iOS users include Facebook, YouTube, Zalo, Messsberg, Tiktok. The biggest cause of this increase is the impact of Covid19 and the social-subscription period which has changed Vietnamese habits and increased time of interaction with the world through smartphone.
User Behavior
Vietnamese tend to use the Internet for more entertainment than work, and other purposes. This is shown by the mobile application ratio of internet users at Vietnam in the quarter of 34020, 94,7% who was asked to spend online time on chat rooms, 97/20 for Social Networks, 83.4% for Entertainment and Videos, 72.4% for Maps; 68.5% for Buy.
The number of mobile applications used each week also increases 31%, from 16,8 applications to 22,1 applications. The biggest cause of this increase is the impact of Covid19 and the social-subscription period which has changed Vietnamese habits and increased time of interaction with the world through smartphone. 72 million Vietnamese use social networking, which is 73% of the population.
On average, they spend two hours and 21 minutes using daily social networks. These statistics reflect somewhat Vietnamese individualities. It's openness, love of technology and there's always a need for communication, connection.
Social Media Application
The top social networking applications in Vietnam count to the quarter of 2021 are Facebook that make up 96% of the people asked; followed by YouTube 86%, Zalo 85%, Instagram 50%, Tiktok 46%, Pinterest 26%, Twitter 21%, 440 9%, Gapo 2%, China 2%.
For short video trends, Facebook remained the top mobile application used by the Vietnamese most, followed by YouTube and Tiktok.
Mobile Game Application
Đại dịch Covid19 đã tác động mạnh mẽ đến thị trường game online trong năm 2020, khiến nhu cầu chơi game di động trên toàn cầu tăng mạnh. Việt Nam cũng chung xu hướng này khi tất cả các chỉ số về lượt tải, số lượng game đều tăng mạnh so với năm 2019.
Theo báo cáo Ứng dụng di động tại Việt Nam do Statista công bố mới đây cho thấy, khi đại dịch Covid19 bùng phát, người dân buộc phải giãn cách xã hội nên việc chơi game trên di động trở nên phổ biến, thu hút nhiều người chơi mới.
Trung bình, người Việt Nam dành từ 7 đến 12 giờ mỗi tuần để chơi trò chơi điện tử trên thiết bị di động. Trò chơi thể thao điện tử di động hàng đầu tại Việt Nam năm 2020 dựa trên số lượt tải xuống bao gồm Garena Free Fire 18,24 triệu lượt tải xuống, Arena of Valor 14,65 triệu lượt tải xuống, PUBG Mobile 9,56 triệu lượt tải xuống, Mobile Legends: Bang Bang 6,43 triệu lượt tải xuống ; Call Of Duty Mobile 3,19 triệu lượt tải xuống, Tốc chiến 1,19 triệu lượt tải xuống.
Ứng dụng hẹn hò
Với 97 triệu dân và độ tuổi trung bình là 31, Việt Nam là một trong những nền kinh tế trẻ và năng động nhất trên toàn cầu. Đó cũng là lý do các công ty cung cấp dịch vụ hẹn hò trực tuyến coi Việt Nam là điểm đến tiềm năng.
As of September 2020, 46% of surveyed people reportedly used dating applications on mobile phones, of which 34% The number of people asked to use this application several times a week, 22% use daily, 19% use dating applications several times a month, etc. Most surveyed people say they use this application to find a long-term relationship; 30% want to meet new people, 14% want to entertain, 10% want to meet normally, etc.
Tính đến tháng 9 năm 2020, Tinder (62,02%) là ứng dụng hẹn hò trên di động hàng đầu tại Việt Nam; các ứng dụng hẹn hò phổ biến sau đây là Other (17,28%), OKCupid (15,37%), YmeetMe (12,7%), Coffee Meets Bagel (12,7$), Grindr (10,72%), Bumble (9,9%), Tantan (8,47%), Paktor (6,35%).
Application to deliver food and call cars
The market for food delivered in Vietnam was quite new but extremely exciting. The leading food delivery applications owned large amounts of people including ShopeeFood's former name Now takes 42% of the share, GrabFood takes 40%, GoJek takes over 9% and Woowa Brothers Corp. The Vietnam market by purchase of Vietnam, then converts the name to Bae Min 14/05/2019 over 9%.
The top car-based service in Vietnam is as follows: Grab 73%, Be 16%, Gojek 10%. In addition, the most popular car-calling services based on the extent used in Vietnam are Grab 66%, Be 22%, Fast Go 8%, My Go 8%, VEO 4%, Other 2%.
Conclusion
The demand for smartphone use increased, bringing the number of mobile apps to 25,7 versus 22,1 applications in 2020. The proportion of use for many applications also focuses on groups of people under the age of 26. Vietnamese users spend a quarter of their daily time on social networking applications, video viewers, text messages, and phone calls online. The rest of the time is spent playing games, searching or shopping online, especially during quarantine. This report by Statista shows us the sum of mobile applications in Vietnam in 2021 and how they were affected and developed by the pandemic.
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